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This includes his share of advertising revenue, affiliate marketing links, and coaching related to his YouTube channel, where he offers tips on how to capture viewer popularity on the world’s most popular site.
Achieving success on YouTube is not easy, and it takes many hours. But Blake insists this happens if you follow his tips for success.
We asked him to outline the most important things you need to do to start making money with Google-owned YouTube, which rewards video creators with 55% reduced ad revenue.
Do whatever you have
Don’t be intimidated by looking at the rich values of your favorite YouTube stars, says Blake, who teaches tips and tricks on the YouTube Developer Channel. They also had to start somewhere.
If you have a smartphone, GoPro, or other cameras, get started. If you have a better tool, use it. The important thing is to make a great video and worry.
Blake notes that video blog Marques Brownlee created 78 videos before he got the first 100 YouTube subscribers.
"Everyone starts from scratch," says Blake, who saw his subscriber base range from 10,000 in the first year to 20,000 in the second year, and then 70,000 in the third.
Choose your niche and go narrow
YouTube Fashion or Photography Channel Launches in 2018 It wouldn’t make sense. Blake says to go narrow and serve a niche. For example, he notes that fashion is too saturated, but a tighter focus on men’s shoes or technical entrepreneur accessories can make sense ”and help you stand out.
Great thumbnails
Once you’ve created and edited your video, the most important way to discover YouTube is with a great image.
"Apple hasn't become a trillion-dollar company just because it made great products," Blake says. "There's also an aesthetic quality to what they do."
He says consistent, highly visual video quality is needed. It usually means a face (it’s you indicating that you’re the host), with a large caption that can be read on your smartphone.
Apply to join the YouTube Partner Program
Once your channel reaches a maximum of 4,000 hours of viewing and 1,000 subscribers over a 12-month period, you can apply to join the Partner Program and start receiving YouTube ad revenue campaigns.
Once you’re here, read the information YouTube provides to Creator Studio. Watch videos that get clicks and notice patterns.
“Better content is preferred,” Blake says.
Quality and length
The YouTube algorithm rewards developers who produce a lot of content and support the network. But he also likes high-quality videos that get a lot of feedback (comments and promotions) and help people attract YouTube and keep them there, Blake says. Instead of the short-click videos used to manage YouTube, longer quality content is now on sale.
Prepare as much as you can without burning
Again, quality is no. 1, but YouTube will award active posters. Blake posts between three and five videos each week, and the more videos he submits, the more ads he can have about his content and revenue share. But burnout is a real problem. The trick is a map of the plan and schedule that works for you.
Promote your network
You can't just throw a video on YouTube and expect people to find it. Google's algorithm prioritizes people on YouTube and fast. It notes how many people were tuned in the first hour the video was on the site.
“You need to enlarge the images right away, and if you do, the videos will get better,” Blake says.
He offers to promote it before posting, working on his social media accounts, especially Facebook groups, and encouraging viewers to see the video with a teaser or trailer and follow the link when the full video is live.
Best time to post?
Blake, who lives in Atlanta, knows he has a fan base in the UK, so he works at 11 p.m. ET, which is a late afternoon in London.
“It all depends on where the geography is for your audience,” he says.
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